Luxury Watch Reviews

Rolex Datejust 31 Yellow Gold

Brand Rolex
Collection Datejust 31
Reference 278248-0021
Movement Rolex caliber 2236 Hours Minutes Seconds
Established Luxury White Pre-Owned Market Data
31.00 mm
Sapphire
100.00 m
2018
Switzerland
Dress
Investment Value
8.00/10
Pre-Owned Pricing
7.00/10
Reliability Index
9.00/10
Wow Factor Index
9.00/10

The Rolex Datejust 31 in yellow gold with a domed bezel and butterfly motif is a luxurious timepiece that embodies elegance and sophistication. Known for its timeless design, the Datejust 31 is a versatile watch that can be worn for various occasions. The combination of yellow gold and intricate butterfly detailing on the dial adds a unique charm, making it a standout piece in any collection.

Key Details:
- Model: Rolex Datejust 31
- Material: Yellow Gold
- Bezel: Domed
- Dial: Butterfly motif
- Case Diameter: 31mm
- Movement: Automatic
- Water Resistance: 100 meters

Pricing:
The retail price for a new Rolex Datejust 31 typically ranges between $12,000 and $15,000, depending on the specific configuration and dealer pricing. Pre-owned models can be found at varying prices, generally starting from around $10,000 and going up, depending on the condition, age, and market demand.

Investment Value: 8/10
The Rolex Datejust has a strong history of retaining value, and the yellow gold variant is especially sought after. Its status as a classic luxury watch makes it a reliable investment.

Pre-Owned Pricing: 7/10
Pre-owned prices can fluctuate based on condition and market demand, but generally, the Datejust 31 holds its value well compared to other luxury watches.

Reliability: 9/10
Rolex is renowned for its craftsmanship and durability. The Datejust is equipped with a robust automatic movement, ensuring longevity and precision.

Wow Factor: 9/10
The combination of yellow gold and the butterfly motif creates a visually stunning watch that is sure to attract attention and admiration.

In Washington DC, the demand for luxury watches like the Rolex Datejust 31 is quite high, with a strong appreciation for fine craftsmanship among collectors and enthusiasts. There are several authorized dealers and luxury boutiques where you can find this exquisite timepiece. Official Rolex retailers in the area include boutiques such as Tiffany & Co. and other high-end jewelry stores.

Additionally, there are reputable resale shops and watch dealers where pre-owned Rolex watches are available. Notable shops include Capital Watch and WatchBox, which specialize in luxury timepieces.

When searching for the Rolex Datejust 31 in Washington DC, consider visiting these authorized dealers and boutiques to ensure authenticity and quality. Always inquire about warranty and provenance when purchasing pre-owned pieces.

Frequently Asked Questions


How much does the Rolex Datejust 31 Yellow Gold cost?

Pricing for the Rolex Datejust 31 Yellow Gold varies based on condition, completeness of box and papers, and current market demand. See the Pricing and Market Value section above for current retail and pre-owned ranges.


Is the Rolex Datejust 31 Yellow Gold a good investment?

Resale value depends on the brand's market position, the model's collectibility, and the condition of the specific piece. Our investment ranking above gives a snapshot, but consult a professional appraiser before treating any watch as a financial asset.


What movement does the Datejust 31 Yellow Gold use?

This model runs the Rolex caliber 2236 Hours Minutes Seconds | Date | Chronometer movement.


How do I authenticate a pre-owned Rolex watch?

Verify the reference number (278248-0021), check serial numbers against brand records, inspect the movement against known photos, and request service history. Authorized dealers and brand boutiques can confirm authenticity for a fee. Use our evaluation tool for a starting point.


What should come with this watch

A complete pre-owned set should include all of the following. Missing items typically reduce resale value 10-25%.

Original green Rolex presentation box
Outer cardboard sleeve
Warranty card / digital warranty bookmark
Instruction booklet
Anchor link / factory removed links
Green hangtag with reference and serial
Calendar card (for current year)
Service papers (if previously serviced)

Service intervals and cost

Recommended interval 10 years
Authorized service $800 - $1,000
Turnaround 6-8 weeks

Oyster Perpetual base service. Independent watchmakers typically charge 30-50% less for the same service but may not have access to genuine Rolex parts. Service includes movement overhaul, gasket replacement, and case polishing (refusable).

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