Rolex Datejust 31 Yellow Gold
Watch Model: Datejust 31 Yellow Gold / Domed / Butterfly / Oyster
The Rolex Datejust 31 is a classic timepiece that epitomizes luxury and elegance. This specific model features a yellow gold case and a domed bezel, along with a butterfly clasp that adds a touch of sophistication to its overall design. The watch is part of Rolex's Oyster collection, which is known for its water resistance and durability. The Datejust 31 is also recognized for its versatility, making it suitable for both formal and casual occasions.
Key Details:
- Model: Rolex Datejust 31
- Case Material: Yellow Gold
- Bezel: Domed
- Clasp: Butterfly
- Water Resistance: 100 meters
- Movement: Automatic
Pricing: The price for a new Rolex Datejust 31 in yellow gold typically ranges from $12,000 to $20,000, depending on specific configurations and features. Pre-owned models can vary significantly based on condition, age, and market demand, often ranging from $8,000 to $15,000.
Ranking Criteria:
- Investment Value: 9/10. The Rolex brand is synonymous with luxury and quality, making it a strong investment. Historically, Rolex watches tend to appreciate in value over time.
- Pre-Owned Pricing: 7/10. While pre-owned prices can be favorable, the demand for Rolex watches often keeps prices relatively high in the resale market.
- Reliability: 10/10. Rolex watches are known for their precision and durability. The automatic movement is robust and built to last, requiring minimal maintenance.
- Wow Factor: 8/10. The combination of yellow gold, elegant design, and the Rolex name gives this watch significant appeal, making it a statement piece.
In San Antonio, TX, the demand for luxury watches, including the Rolex Datejust 31, is strong, driven by a growing population with an interest in high-end fashion and luxury goods. Authorized dealers and luxury boutiques in the area include Rolex San Antonio, located at the Shops at La Cantera, and other jewelry retailers that carry upscale brands. Additionally, there are several reputable resale shops that specialize in luxury watches, offering pre-owned options that are often in excellent condition.
For those looking to purchase this watch in San Antonio, it is advisable to visit authorized dealers for the best selection and service. Resale shops can also provide competitive pricing on pre-owned models, but ensure to verify the authenticity and condition of the watch before making a purchase.

