Rolex Datejust 31 Yellow Gold
The Rolex Datejust 31 Yellow Gold / Domed / Butterfly / Oyster watch is a luxurious timepiece that embodies classic elegance and modern sophistication. This model features a stunning yellow gold case and bracelet, a domed bezel, and a beautiful butterfly motif on the dial. The 31mm size makes it a perfect choice for those who prefer a more understated yet refined watch. The Oyster case ensures water resistance and durability, making it suitable for everyday wear.
Key Details:
- Model: Rolex Datejust 31
- Case Material: Yellow Gold
- Bezel: Domed
- Dial: Butterfly motif
- Case Size: 31mm
- Water Resistance: 100 meters
- Movement: Automatic
- Bracelet: Yellow Gold
Pricing: The retail price for the Rolex Datejust 31 typically ranges from $12,000 to $15,000, depending on the specific features and market demand. Pre-owned models may be available for slightly less, often in the range of $10,000 to $13,000, depending on the condition and provenance.
Investment Value: 8/10 - The Rolex brand is well-regarded for its reliability and craftsmanship, often retaining value over time, especially limited editions or special models.
Pre-Owned Pricing: 7/10 - The pre-owned market for Rolex watches is active, and while prices can vary greatly, they tend to hold their value relatively well compared to other luxury brands.
Reliability: 9/10 - Rolex watches are known for their durability and precision. The Oyster case design adds to their reliability, making them suitable for various environments.
Wow Factor: 9/10 - The combination of yellow gold and the butterfly motif creates a striking and unique appearance, attracting attention and admiration from watch enthusiasts and casual observers alike.
In Rochester, NY, the demand for luxury watches like the Rolex Datejust 31 is growing, with a strong interest from collectors and professionals alike. The city has several authorized dealers and luxury boutiques where potential buyers can find this exquisite timepiece.
Authorized dealers include:
- Dorschel Automotive Luxury
- A. M. Rossi Jewelers
Additionally, local luxury boutiques may carry pre-owned Rolex watches, providing options for buyers looking for a more accessible price point. Resale shops such as Watch & Jewelry Exchange can also be good places to find pre-owned Rolex watches.
If you're in Rochester, it’s advisable to visit these authorized dealers and boutiques to explore the available inventory. Always inquire about the watch's history and condition when considering a pre-owned purchase to ensure you make a well-informed investment.
Frequently Asked Questions
How much does the Rolex Datejust 31 Yellow Gold cost?
Pricing for the Rolex Datejust 31 Yellow Gold varies based on condition, completeness of box and papers, and current market demand. See the Pricing and Market Value section above for current retail and pre-owned ranges.
Is the Rolex Datejust 31 Yellow Gold a good investment?
Resale value depends on the brand's market position, the model's collectibility, and the condition of the specific piece. Our investment ranking above gives a snapshot, but consult a professional appraiser before treating any watch as a financial asset.
What movement does the Datejust 31 Yellow Gold use?
This model runs the Rolex caliber 2236 Hours Minutes Seconds | Date | Chronometer movement.
How do I authenticate a pre-owned Rolex watch?
Verify the reference number (278248-0021), check serial numbers against brand records, inspect the movement against known photos, and request service history. Authorized dealers and brand boutiques can confirm authenticity for a fee. Use our evaluation tool for a starting point.
What should come with this watch
A complete pre-owned set should include all of the following. Missing items typically reduce resale value 10-25%.
Service intervals and cost
Oyster Perpetual base service. Independent watchmakers typically charge 30-50% less for the same service but may not have access to genuine Rolex parts. Service includes movement overhaul, gasket replacement, and case polishing (refusable).
