Rolex Datejust 31 Stainless Steel Fluted
The Rolex Datejust 31 Stainless Steel Fluted/Jubilee/Pink - Roman is a popular and versatile timepiece that combines elegance with functionality. The watch features a stainless steel case, a fluted bezel, and a classic Jubilee bracelet, giving it a refined look. The pink dial with Roman numerals adds a touch of uniqueness and charm, making it suitable for various occasions.
Watch Details:
- Model: Rolex Datejust 31
- Case Material: Stainless Steel
- Bezel: Fluted
- Bracelet: Jubilee
- Dial Color: Pink
- Numerals: Roman
- Movement: Automatic
- Water Resistance: 100 meters
Pricing:
The retail price for the Rolex Datejust 31 typically starts around $8,000, but prices can vary based on availability and condition, especially in the pre-owned market. Pre-owned pricing generally ranges from $7,000 to $11,000 depending on the watch's condition and rarity.
Ranking Criteria:
- Investment Value: 8/10
Description: The Rolex Datejust is a classic model that tends to hold its value well over time, making it a solid investment option in the luxury watch market.
- Pre-Owned Pricing: 7/10
Description: While the pre-owned market can fluctuate, the Datejust 31 remains relatively accessible compared to other luxury models, giving buyers a chance to find good deals.
- Reliability: 9/10
Description: Rolex is known for its exceptional craftsmanship and reliability. The Datejust 31 is no exception, offering precise timekeeping and durability.
- Wow Factor: 8/10
Description: The combination of the pink dial, Roman numerals, and elegant fluted bezel gives this watch a distinctive look that stands out, making it a conversation starter.
In Miami, FL, the Rolex Datejust 31 Stainless Steel Fluted/Jubilee/Pink - Roman enjoys significant local demand due to the city's vibrant luxury market. Residents and visitors alike appreciate the timeless design and prestige associated with Rolex watches.
To find this watch in Miami, consider visiting authorized Rolex dealers such as:
- Rolex Boutique at Bal Harbour Shops
- Tourneau at Aventura Mall
Additionally, luxury boutiques and high-end jewelry stores in the area may carry pre-owned Rolex models. Resale shops like WatchBox and Chrono24 can also be excellent sources for finding this particular model, often at competitive prices.
When searching for the Rolex Datejust 31 in Miami, it's advisable to visit these places in person or check their websites for availability. Remember to verify the authenticity and condition of any pre-owned watch to ensure a satisfactory purchase.
Frequently Asked Questions
How much does the Rolex Datejust 31 Stainless Steel Fluted cost?
Pricing for the Rolex Datejust 31 Stainless Steel Fluted varies based on condition, completeness of box and papers, and current market demand. See the Pricing and Market Value section above for current retail and pre-owned ranges.
Is the Rolex Datejust 31 Stainless Steel Fluted a good investment?
Resale value depends on the brand's market position, the model's collectibility, and the condition of the specific piece. Our investment ranking above gives a snapshot, but consult a professional appraiser before treating any watch as a financial asset.
What movement does the Datejust 31 Stainless Steel Fluted use?
This model runs the Rolex caliber 2236 Hours Minutes Seconds | Date | Chronometer movement.
How do I authenticate a pre-owned Rolex watch?
Verify the reference number (278274-0024), check serial numbers against brand records, inspect the movement against known photos, and request service history. Authorized dealers and brand boutiques can confirm authenticity for a fee. Use our evaluation tool for a starting point.
What should come with this watch
A complete pre-owned set should include all of the following. Missing items typically reduce resale value 10-25%.
Service intervals and cost
Oyster Perpetual base service. Independent watchmakers typically charge 30-50% less for the same service but may not have access to genuine Rolex parts. Service includes movement overhaul, gasket replacement, and case polishing (refusable).

