Rolex Datejust 31 Stainless Steel
The Rolex Datejust 31 Stainless Steel / Yellow Gold / Fluted / Grey - Roman is a classic timepiece that embodies the brand's commitment to elegance and precision. This model features a 31mm case made of a combination of stainless steel and yellow gold, giving it a luxurious yet versatile look. The fluted bezel adds an iconic touch, while the grey dial with Roman numerals enhances its sophisticated appearance. The Oyster case ensures water resistance, making this watch suitable for both formal occasions and everyday wear.
Key details of the Rolex Datejust 31:
- Model: Rolex Datejust 31
- Case Material: Stainless Steel and Yellow Gold
- Bezel: Fluted
- Dial: Grey with Roman Numerals
- Case Size: 31mm
- Water Resistance: 100m
- Movement: Automatic
Pricing for the Rolex Datejust 31 typically ranges from $10,000 to $14,000 for new models, while pre-owned models can be found at slightly lower prices depending on condition and market demand.
Investment Value: 8/10 - The Rolex Datejust line is renowned for its enduring value and desirability, making it a solid investment piece.
Pre-Owned Pricing: 7/10 - Pre-owned models can offer good value, especially if you find them in excellent condition; however, prices can vary significantly based on rarity and demand.
Reliability: 9/10 - Rolex is known for its exceptional craftsmanship and reliability, with movements designed to last for generations.
Wow Factor: 9/10 - The combination of stainless steel and yellow gold, along with the classic fluted bezel and striking dial, creates a visually stunning watch that is sure to catch attention.
In Fresno, CA, the demand for luxury watches like the Rolex Datejust is growing, thanks to an increase in affluent residents and a thriving luxury market. To find this watch, you can visit authorized Rolex dealers such as the local branches of established jewelry retailers, luxury boutiques, and reputable resale shops. Some noteworthy places include:
1. Authorized Rolex Dealers: Look for stores that are officially recognized by Rolex to ensure authenticity and warranty coverage.
2. Luxury Boutiques: High-end jewelry and watch boutiques may carry Rolex watches and offer personalized service.
3. Resale Shops: These shops specialize in pre-owned luxury watches and can provide competitive pricing along with insights into the watch's history and condition.
Before making a purchase, it's advisable to do thorough research and possibly consult with watch enthusiasts or collectors in the area to gauge the best options available.
Frequently Asked Questions
How much does the Rolex Datejust 31 Stainless Steel cost?
Pricing for the Rolex Datejust 31 Stainless Steel varies based on condition, completeness of box and papers, and current market demand. See the Pricing and Market Value section above for current retail and pre-owned ranges.
Is the Rolex Datejust 31 Stainless Steel a good investment?
Resale value depends on the brand's market position, the model's collectibility, and the condition of the specific piece. Our investment ranking above gives a snapshot, but consult a professional appraiser before treating any watch as a financial asset.
What movement does the Datejust 31 Stainless Steel use?
This model runs the Rolex caliber 2236 Hours Minutes Seconds | Date | Chronometer movement.
How do I authenticate a pre-owned Rolex watch?
Verify the reference number (278273-0017), check serial numbers against brand records, inspect the movement against known photos, and request service history. Authorized dealers and brand boutiques can confirm authenticity for a fee. Use our evaluation tool for a starting point.
What should come with this watch
A complete pre-owned set should include all of the following. Missing items typically reduce resale value 10-25%.
Service intervals and cost
Oyster Perpetual base service. Independent watchmakers typically charge 30-50% less for the same service but may not have access to genuine Rolex parts. Service includes movement overhaul, gasket replacement, and case polishing (refusable).

