Luxury Watch Reviews

Rolex Datejust 31 Stainless Steel

Brand Rolex
Collection Datejust 31
Reference 278273-0017
Movement Rolex caliber 2236 Hours Minutes Seconds
Established Luxury Grey Pre-Owned Market Data
31.00 mm
Sapphire
100.00 m
2019
Switzerland
Dress
Investment Value
9.00/10
Pre-Owned Pricing
7.00/10
Reliability Index
10.00/10
Wow Factor Index
8.00/10

The Rolex Datejust 31 in Stainless Steel and Yellow Gold is a classic timepiece known for its elegant design and versatility. This model features a fluted bezel, a grey dial with Roman numerals, and the iconic Oyster case, which is both stylish and functional. The combination of stainless steel and yellow gold gives it a luxurious yet understated look, making it suitable for various occasions.

Key details for the Rolex Datejust 31:
- Case Material: Stainless Steel and Yellow Gold
- Dial Color: Grey
- Hour Markers: Roman Numerals
- Bezel: Fluted
- Case Size: 31mm
- Movement: Automatic
- Water Resistance: 100 meters
- Bracelet: Oyster bracelet with Oysterlock clasp

Pricing for the Rolex Datejust 31 typically ranges from $12,000 to $15,000 for new models, with pre-owned versions varying based on condition, age, and market demand.

Investment Value: 8/10
The Rolex Datejust is a well-regarded investment piece due to its brand reputation and timeless design. Rolex watches generally hold their value well over time, with some models appreciating.

Pre-Owned Pricing: 7/10
Pre-owned prices can vary significantly, but they typically offer a more accessible entry point for buyers. The Datejust 31 can often be found in the range of $9,000 to $12,000 depending on condition and market.

Reliability: 9/10
Rolex watches are known for their durability and precision. The Datejust series is no exception, featuring high-quality movements and robust construction.

Wow Factor: 8/10
The combination of materials, the iconic design, and the fluted bezel contribute to a significant wow factor. The Roman numeral dial adds a unique touch, enhancing its elegance.

If you're looking to purchase the Rolex Datejust 31 in Fargo, ND, you can explore several options. The local demand for luxury watches is moderate, with a growing interest in high-end timepieces. Authorized dealers in the area include boutiques that specialize in luxury watches, ensuring that you can find authentic pieces with warranty and service options. Additionally, local resale shops may offer pre-owned models at competitive prices.

For authorized dealers, consider visiting local luxury boutiques that carry Rolex and other high-end brands. Resale shops may also provide a range of options, often including certified pre-owned watches at various price points. Online marketplaces can be a good resource for finding this specific model, but ensure that you verify the seller’s credibility.

In summary, whether you are a seasoned collector or a first-time buyer, Fargo offers opportunities to purchase the Rolex Datejust 31 through authorized dealers and reputable resale shops, making it a worthwhile investment for any luxury watch enthusiast.

Frequently Asked Questions


How much does the Rolex Datejust 31 Stainless Steel cost?

Pricing for the Rolex Datejust 31 Stainless Steel varies based on condition, completeness of box and papers, and current market demand. See the Pricing and Market Value section above for current retail and pre-owned ranges.


Is the Rolex Datejust 31 Stainless Steel a good investment?

Resale value depends on the brand's market position, the model's collectibility, and the condition of the specific piece. Our investment ranking above gives a snapshot, but consult a professional appraiser before treating any watch as a financial asset.


What movement does the Datejust 31 Stainless Steel use?

This model runs the Rolex caliber 2236 Hours Minutes Seconds | Date | Chronometer movement.


How do I authenticate a pre-owned Rolex watch?

Verify the reference number (278273-0017), check serial numbers against brand records, inspect the movement against known photos, and request service history. Authorized dealers and brand boutiques can confirm authenticity for a fee. Use our evaluation tool for a starting point.


What should come with this watch

A complete pre-owned set should include all of the following. Missing items typically reduce resale value 10-25%.

Original green Rolex presentation box
Outer cardboard sleeve
Warranty card / digital warranty bookmark
Instruction booklet
Anchor link / factory removed links
Green hangtag with reference and serial
Calendar card (for current year)
Service papers (if previously serviced)

Service intervals and cost

Recommended interval 10 years
Authorized service $800 - $1,000
Turnaround 6-8 weeks

Oyster Perpetual base service. Independent watchmakers typically charge 30-50% less for the same service but may not have access to genuine Rolex parts. Service includes movement overhaul, gasket replacement, and case polishing (refusable).

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