Luxury Watch Reviews

Rolex Datejust 31 Stainless Steel

Brand Rolex
Collection Datejust 31
Reference 278273-0017
Movement Rolex caliber 2236 Hours Minutes Seconds
Established Luxury Grey Pre-Owned Market Data
31.00 mm
Sapphire
100.00 m
2019
Switzerland
Dress
Investment Value
9.00/10
Pre-Owned Pricing
7.00/10
Reliability Index
10.00/10
Wow Factor Index
8.00/10

The Rolex Datejust 31 is a timeless and elegant watch that embodies the essence of luxury and sophistication. This particular model features a combination of stainless steel and yellow gold, with a striking fluted bezel that enhances its visual appeal. The grey dial is adorned with Roman numerals, adding a classic touch to its modern design. The Oyster case ensures water resistance, while the automatic movement provides reliability and precision.

Key details:
- Model: Rolex Datejust 31
- Case Material: Stainless Steel and Yellow Gold
- Bezel: Fluted
- Dial Color: Grey
- Numerals: Roman
- Movement: Automatic
- Water Resistance: 100 meters
- Bracelet: Oyster bracelet in stainless steel and yellow gold

Pricing: The Rolex Datejust 31 typically retails for around $12,000 to $15,000, depending on the retailer and condition of the watch. Pre-owned models can vary widely in price, often falling between $9,000 and $13,000 based on their condition and market demand.

Investment Value: 8/10 - The Rolex Datejust is known for holding its value well, often appreciating over time due to its iconic status and demand among collectors.

Pre-owned Pricing: 7/10 - The pre-owned market for the Datejust 31 is robust, with many options available, though prices can fluctuate based on condition and market trends.

Reliability: 9/10 - Rolex watches are renowned for their durability and precision, making them an excellent choice for everyday wear.

Wow Factor: 9/10 - The combination of yellow gold and stainless steel, along with the elegant Roman numerals and fluted bezel, makes this watch a standout piece that garners attention and admiration.

In Boca Raton, FL, the demand for luxury watches, including the Rolex Datejust 31, is quite high. The city is known for its affluent population and a strong appreciation for luxury goods. For those looking to buy this watch, several options are available:

1. Authorized Dealers: Visit local authorized Rolex dealers like the Rolex Boutique at Saks Fifth Avenue in Boca Raton or other luxury jewelry stores that carry Rolex watches.

2. Luxury Boutiques: There are several high-end boutiques in Boca Raton that may carry pre-owned or new Rolex watches. Check stores like Neiman Marcus or luxury jewelry stores in the area.

3. Resale Shops: Look for reputable resale shops specializing in luxury timepieces where you can find pre-owned Rolex watches. Local shops may offer a variety of conditions and pricing options.

When shopping for a Rolex Datejust 31 in Boca Raton, be sure to verify the authenticity and condition of the watch. Building a relationship with authorized dealers can also provide you with the best opportunities for purchasing this sought-after timepiece.

Frequently Asked Questions


How much does the Rolex Datejust 31 Stainless Steel cost?

Pricing for the Rolex Datejust 31 Stainless Steel varies based on condition, completeness of box and papers, and current market demand. See the Pricing and Market Value section above for current retail and pre-owned ranges.


Is the Rolex Datejust 31 Stainless Steel a good investment?

Resale value depends on the brand's market position, the model's collectibility, and the condition of the specific piece. Our investment ranking above gives a snapshot, but consult a professional appraiser before treating any watch as a financial asset.


What movement does the Datejust 31 Stainless Steel use?

This model runs the Rolex caliber 2236 Hours Minutes Seconds | Date | Chronometer movement.


How do I authenticate a pre-owned Rolex watch?

Verify the reference number (278273-0017), check serial numbers against brand records, inspect the movement against known photos, and request service history. Authorized dealers and brand boutiques can confirm authenticity for a fee. Use our evaluation tool for a starting point.


What should come with this watch

A complete pre-owned set should include all of the following. Missing items typically reduce resale value 10-25%.

Original green Rolex presentation box
Outer cardboard sleeve
Warranty card / digital warranty bookmark
Instruction booklet
Anchor link / factory removed links
Green hangtag with reference and serial
Calendar card (for current year)
Service papers (if previously serviced)

Service intervals and cost

Recommended interval 10 years
Authorized service $800 - $1,000
Turnaround 6-8 weeks

Oyster Perpetual base service. Independent watchmakers typically charge 30-50% less for the same service but may not have access to genuine Rolex parts. Service includes movement overhaul, gasket replacement, and case polishing (refusable).

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