Luxury Watch Reviews

Rolex Datejust 31 Stainless Steel

Brand Rolex
Collection Datejust 31
Reference 278383rbr-0016
Movement Rolex caliber 2236 Hours Minutes Seconds
Established Luxury Green Pre-Owned Market Data
31.00 mm
Sapphire
100.00 m
2018
Switzerland
Dress
Investment Value
8.00/10
Pre-Owned Pricing
7.00/10
Reliability Index
9.00/10
Wow Factor Index
9.00/10

The Rolex Datejust 31 is a distinguished timepiece that combines elegance and functionality, making it a popular choice among watch aficionados. This particular model features a stainless steel case with yellow gold accents, a diamond bezel, and an olive green dial adorned with Roman numerals. The Jubilee bracelet adds a touch of sophistication, making it suitable for both formal and casual occasions.

Key Details:
- Model: Rolex Datejust 31
- Case Material: Stainless Steel and Yellow Gold
- Dial Color: Olive Green
- Numerals: Roman
- Bezel: Diamond
- Bracelet: Jubilee
- Water Resistance: 100 meters
- Movement: Automatic

Pricing for the Rolex Datejust 31 typically ranges from $12,000 to $18,000 depending on the specific condition, year of manufacture, and whether the watch is new or pre-owned.

Investment Value: 8/10
The Rolex Datejust series is known for its strong resale value and lasting appeal. With its timeless design and prestigious brand reputation, the investment potential remains high.

Pre-Owned Pricing: 7/10
Pre-owned models can be found at a slightly lower price point compared to new models, typically ranging from $10,000 to $16,000. The market for pre-owned Rolex watches is robust, with many buyers seeking these models.

Reliability: 9/10
Rolex is renowned for its exceptional craftsmanship and reliability. The Datejust is built to withstand daily wear while maintaining accuracy and performance.

Wow Factor: 9/10
With its stunning diamond bezel, unique olive green dial, and luxurious combination of stainless steel and yellow gold, this watch is sure to garner attention and admiration.

In Austin, TX, the demand for luxury watches, especially iconic brands like Rolex, is quite strong. The city's growing affluent population and vibrant luxury market contribute to the popularity of high-end timepieces.

For those looking to purchase the Rolex Datejust 31, several authorized dealers and luxury boutiques are available in Austin. Notable retailers include:

1. Texas Jewelers - An authorized Rolex dealer with a wide selection of luxury watches.
2. The Jewelry Store - Offers both new and pre-owned Rolex models.
3. Austin Watch - A local retailer specializing in luxury watches, including pre-owned models.
4. Resale shops such as WatchBox and Chrono24 may also have listings for pre-owned Rolex watches.

By exploring these options, buyers in Austin can find a Rolex Datejust 31 that meets their preferences, whether new or pre-owned.

Frequently Asked Questions


How much does the Rolex Datejust 31 Stainless Steel cost?

Pricing for the Rolex Datejust 31 Stainless Steel varies based on condition, completeness of box and papers, and current market demand. See the Pricing and Market Value section above for current retail and pre-owned ranges.


Is the Rolex Datejust 31 Stainless Steel a good investment?

Resale value depends on the brand's market position, the model's collectibility, and the condition of the specific piece. Our investment ranking above gives a snapshot, but consult a professional appraiser before treating any watch as a financial asset.


What movement does the Datejust 31 Stainless Steel use?

This model runs the Rolex caliber 2236 Hours Minutes Seconds | Date | Chronometer movement.


How do I authenticate a pre-owned Rolex watch?

Verify the reference number (278383rbr-0016), check serial numbers against brand records, inspect the movement against known photos, and request service history. Authorized dealers and brand boutiques can confirm authenticity for a fee. Use our evaluation tool for a starting point.


What should come with this watch

A complete pre-owned set should include all of the following. Missing items typically reduce resale value 10-25%.

Original green Rolex presentation box
Outer cardboard sleeve
Warranty card / digital warranty bookmark
Instruction booklet
Anchor link / factory removed links
Green hangtag with reference and serial
Calendar card (for current year)
Service papers (if previously serviced)

Service intervals and cost

Recommended interval 10 years
Authorized service $800 - $1,000
Turnaround 6-8 weeks

Oyster Perpetual base service. Independent watchmakers typically charge 30-50% less for the same service but may not have access to genuine Rolex parts. Service includes movement overhaul, gasket replacement, and case polishing (refusable).

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